VanDrieGroup wins prize with VealVision
VanDrie Group with Safety Guard and with VealVision, developed by Extendas, is winner of the Dutch Logistic Prize 2005.
On Thursday 3 November, Henny Swinkels, Director Corporate Affairs, received the Dutch Logistic Prize 2005 from prof. dr. Hugo B. Roos em.
Every year, the Vereniging Logistiek management (vLm) rewards exceptional performances in the logistic field with the Dutch Logistic Prize. The prize is given to an innovative project, which has been accomplished with provable success. Chairman of the Jury of the Dutch Logistic Prize, prof.dr.ir. Arno A.Th. de Schepper, indicated that the jury unanimously believes that the logistic organisation of the VanDrie Group deserves the prize for 2005 fully, measured by all criteria. The jury, which further exists from Prof.dr.ir. Jos Vermunt, ing. Henk (C.H.) van Amstel, Ben G. Radstaak and Prof.dr. W. Ploos van Amstel, considers the VanDrie Group an important asker of provoking logistic questions to science and society, and is impressed by that. Further, the jury paid attention to vision, integrated method, IT use, customer service results and cost effectiveness. The VanDrie Group scored best on these criteria and could thus receive the silver figure belonging to this prize.
And the winner is….
In his thank speech, Henny Swinkels, Director Corporate Affairs, indicated to be very gilt with this important prize, and seeing this as an acknowledgement that with Safety Guard, VanDrie has built up a lead in the area of quality care in the veal chain. ‘We're not only the largest producer of veal in the world, we also want to set the bar with new developments. Therefore we're always searching for the correct balance among the three P’s and the A from people, planet, profit and animals”, according to Swinkels.
VanDrie Group
In less than fifty years, the VanDrie Group has developed into the largest private agro company of the Netherlands. With a turnover of 1 billion euro per year, the company is world market leader in veal. The company has fixed cooperation contracts with over 1000 calf breedings and owns fodder companies for the production of calf milk powder, slaughterhouses in the Netherlands, Belgium and France and a factory where calf skins are processed for the production of high-quality calf leather. In total, 1800 people are employed. The indirect employment amounts to over 2500 jobs. The VanDrie Group is a financially healthy company and the positive company result of the family company is always invested into the further development of the chain, the company and the sector. The logo of the VanDrie Group exists of the colours red, white and blue. The company is proud to be a Dutch venture.
The tracking and tracing system
Safety Guard is the tracking and tracing system of the VanDrie Group, rewarded by Lloyds Register Quality Assurance Ltd. with the Food Safety Supply Chain Management Certificate. Tracking and tracing is related to the calf, to the raw materials that are used for making calf milk powder to the delivery of veal in all facets until reaching the consumers.
All raw materials and end products of the calf milk production are subject to tracking and tracing. From the moment of setting up in the stables at the VanDrie Group, the calves are added to the tracking and tracing system on the basis of the unique ID code. In the slaugterhouses and cutting departments, the ID code remains to be inextricably bound to the piece of veal, no matter whether it's a carcass or a veal schnitzel on dish now. In short, within all links of the integrated veal meat chain of the VanDrie Group, tracking and tracing are applied. This is possible because all parts of the chain are kept in own hands, so that it can be imposed within the organization. Moreover, it provides a “Unique Selling Point”, with which new customers are acquired.
The transparency of the chain is given, among others, by the tracing system www.vealvision.com. This system of the VanDrie Group can be consulted on every random time by third parties via internet. It does not only provide insight to tracking and tracing for the consumer of veal, but also for the calf breeder, who can obtain from this the necessary information about the calves he looked after. Moreover, this system, which finds it's origin in the unique ID codes of the calves, is linked to the traceability system under Safety Guard. At any time after delivery of the veal it's possible to retrieve which calf is concerned, what the calf has eaten, with which recipe the calf milk powder is made, who were the suppliers of the raw materials of the calf milk powder, in which trucks the meat is transported, on which time the truck is weighted and has left the terrain and which medicines are given. Also can be examined when the calf is checked, by whom and how, which certificate number has been granted to the calf by the SKV (Stichting Kwaliteitsgarantie Vleeskalversector), which samples have been taken and under which numbers these are registered.
Moreover is registered which truck has handed over the calf to the slaughterhouse, who slaughtered the calf when, by whom the carcass is boned, packed, sent, transported. The data can remain to the carcass, because the information available is saved on a chip in the slaughter hook. At the dividing of the carcass, the data from the slaughter hook are put over into a transponder in the box with the meat part concerned. Thus, it goes that far that in case of a recall, whether it comes from the veal breeder, the powder production, the slaugterhouse or the cutting department, the VanDrie Group is able to retrieve within a few hours, irrespective of the partitioning of the carcass, what is where.
Jury appraisal
The jury is very impressed with the high innovative level of the chosen solution.
On the basis of the excellent project results, the Jury has thought to be able to grant the Dutch Logistic Prize for 2005 te to VanDrie Group, because this company performed positive at all criteria the Jury used at appraisal for granting. |
